RETAILERS: Secret Advertising Weapons in a Recession

The single greatest asset any retailer has (aside from your great products) is the retailer’s physical retail location. All retailers have one thing in common whether they sell cars, spas, or pizzas, and that is driving traffic to the front door as inexpensively as possible.

Cost-effectively increasing Store Visibility, Floor Traffic, and Sales is the single best way to make that location profitable. By physically leveraging the retail location to its maximum, a retailer can reduce costly Newspaper, Direct-Mail, TV or Radio advertising. Those advertising choices are expensive as they are “revolving” expenditures each week or month, whereas the Outdoor Promotional Products offer a one-time purchase opportunity that keep driving traffic well after they have paid from themselves.
This is extremely helpful in a Economic Recession…it helps the retailer preserve precious CASH!

Typical sales increases when using these Blimps, Balloons, Banner Flags, Air Dancers are usually 10%-30% over a 30-60 day period when used on a regular basis. To achieve a 10%+ increase in gross sales for any retailer should be a large number not to be ignored. With this kind of sales increase, tied to the ability to reduce other forms of revolving costly advertising, this formula can make any retailer more profitable….a winning combination for Retail or Corporate.

There is so much natural auto and pedestrian traffic surrounding most locations…why not take advantage of it? If a retailer took down all current signage would sales traffic decrease? Just imagine what happens with extra promotional signage…sales traffic will increase.

INCREASE SALES 10%-30% IN JUST 30-60 DAYS!!!

• Your Logo seen 1 mile in all directions.

• Increase your Car Count to 50,000, 75,000, 100,000 per day!

• Lowest Cost-Per-Thousand of any advertising!

• Highest Return-On-Investment for any advertising!

• Endorsed by leading marketing professionals in America

• Leverage your greatest asset (your retail location) by extending signage 1 mile in all directions!

• Make your location a LANDMARK for all to see!

• Reduce Newspaper & Direct Mail costs dramatically

• Make your business more PROFITABLE

• IMAGINE YOUR OWN BILLBOARD 200FT ABOVE YOUR LOCATIONS!!!

Take advantage of Inflatable Outdoor Advertising and beat slow sales during a recession.

Outdoor Advertising with Banner Flags

Outdoor Advertising with Banner Flags flutter in the breeze is an eye catching method to leverage any retail location, or special event, against naturally occurring automotive or pedestrian traffic up to 2-4 city blocks.  In doing so, the Banner Flags not only cost-effectively increase visibility, traffic and sales for any retail location, but also re-enforce any brand, slogan or message, via logo identification.

Standard heights are 8ft-15ft, and can be “staked” or placed near any storefront, or roadway, with each Banner Flag displaying a special price or product being promoted.   Sales increases vary by retail category, and store location, but general increases are 5%-10% almost immediately.   These significant sales increases are possible when using the Banner Flags on a regular basis as surrounding auto and pedestrian traffic react to the Banner Flags

Banner Flags are made with a light-weight Poly-Nylon which is perfect for vibrant digital printing of logos or messages.  The Banner Flags are very low maintenance which is appealing to many store owners, and normally come with a Ground Stake kit, but other mounting options are available such as (Tire Mount , Hard Surface Stand or Wall Mount).

By leveraging a retail location more effectively most retailers find they can reduce local Newspaper, Direct-Mail, and Coupon advertising budgets that are extremely costly on a monthly basis.  Banner Flags, conversely, are a one-time cost and pays for themselves in a short period of time.

Using Air Dancers to Increase Business Visibility

The Air Dancer Inflatable offers constant motion in a very eye catching method to leverage any retail location, or special event, against naturally occurring automotive or pedestrian traffic up to 2-4 city blocks. In doing so, the Air Dancer not only cost-effectively increases visibility, traffic and sales for any retail location, but also re-enforces any brand, slogan or message, via logo identification.

Standard heights are 10ft-30ft, and can look like a human being or custom character. The Air Dancer can have lettering sewn-in to the body such as “SALE” or “GRAND OPENING” that will dance with the shape of the dancer body. The Air Dancer is powered with a 3-speed air blower that runs on a standard 110 plug. Sales increases vary by retail category, and store location, but general increases are 5%-15% almost immediately. These significant sales increases are possible when using the Sphere on a regular basis as surrounding auto and pedestrian traffic react to the Sphere’s existence.

Air Dancers are made of Rip-Stop Nylon (parachute material), and the Air Blowers are 3-speed, light-weight normally carry a 1-2 warranty, and run off of a standard 110 outlet. The Air Dancer is very low maintenance which is appealing to many store owners.

By leveraging a retail location more effectively most retailers find they can reduce local Newspaper, Direct-Mail, and Coupon advertising budgets that are extremely costly on a monthly basis. The Air Dancer, conversely, is a one-time cost and pays for itself in a short period of time.

More Air Dancers: